• led by the Digital Experience Team at Renfrewshire Council

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Content guidelines

We have produced content guidelines to ensure consistency of style across all Renfrewshire Council content.

They have been created for Renfrewshire.gov.uk editors and may also be useful for people who manage or edit:

  • other Renfrewshire Council digital channels
  • Renfrewshire school digital channels
  • HSCP, Renfrewshire Leisure or other local public sector digital channels
  • business, community, voluntary or charity digital channels

You can help us improve these guidelines by emailing feedback to web@renfrewshire.gov.uk

Writing guide

Our writing guide highlights the essential principles to think about when writing for digital.

Read our writing guide

Style guide

Our style guide covers style, spelling and grammar conventions for both online and offline content, arranged alphabetically.

Read our style guide

Writing for Web Accessibility on our CMS (GOSS)

Tips to help you get started writing web content on our CMS that is accessible to people with disabilities.

Read tips on Web Accessibility

Content governance policy

The purpose of the Content governance policy is to establish the permissions and processes for the management of our web content.

Read the policy

Introduction to SEO (Search Engine Optimisation)

Search engine optimisation (commonly called SEO) is the practice of increasing the quantity and quality of traffic to a website from search engines such as Google.

Read our intro to SEO

Blog

Latest articles from The Thread

Whether you’re one of our content publishers, a colleague from another service, or a member of the public, we’re here to share our expertise and the improvements we make to the digital channels you use.

View all articles