
Colour is a key part of our visual identity.
Our colours reflect the life and vitality of Renfrewshire—our values, culture, and the people in our communities. Colours breathe life into our our core shapes. They’re warm, vibrant, and work well with each other.
The colours available on this page reflect our accessible digital palette. All the colours that can be used with text on them have been tested and are AAA compliant when used with white text.
The Hex, RGB and CMKY codes shown have been chosen specifically, so please use the correct one for your needs and do not convert the colours yourself. Hex is for web work, RGB is for digital/screen/presentation work, and CMKY is for print.
The design team also holds RAL codes for professional signage and painting. Please get in touch with the design team if you require these.
Our brand’s signature colours:
- can be used as background blocks, pull out quotes, headlines, bold type and signage
- should only be used with white text on top
- are AAA Compliant with white text.
Hex: #363281
RGB: 54/50/129
CMYK: 96/93/4/1
Hex: #D01678
RGB: 208/22/120
CMYK: 5/100/3/0
Hex: #A2186A
RGB: 162/24/106
CMYK: 30/100/3/0
Hex: #7F3089
RGB: 127/48/137
CMYK: 62/92/0/0
Our brand’s secondary colours:
- don’t work well with text on top and shouldn’t be used for text backgrounds
- can be used as highlights or in shapes to add vibrancy and contrast to the signature colours
- can be used in balance with shadow colours.
Hex: #00959E
RGB: 0/149/158
CMYK: 88/12/39/1
Hex: #009ACD
RGB: 0/154/205
CMYK: 85/15/7/0
Hex: #70AC55
RGB: 122/172/85
CMYK: 67/2/89/0
Hex: #C1CF5A
RGB: 193/207/90
CMYK: 34/1/86/0
Hex: #F4E63C
RGB: 244/230/60
CMYK: 9/0/99/0
Hex: #E18630
RGB: 225/134/48
CMYK: 1/58/99/0
Our brand’s shadow colours:
- can be used for body text when on a white background
- can be used in contrast with lighter colours when used within shapes
- shouldn’t be used as dominant colours in a design
- are AAA Compliant with white text.
Hex: #004751
RGB: 0/71/81
CMYK: 98/47/49/45
Hex: #47171E
RGB: 71/23/30
CMYK: 40/96/62/68
Hex: #201F41
RGB: 32/31/65
CMYK: 100/96/41/46
This special red is for emergency use, such as weather warnings and urgent information relating directly to public safety.
- Don’t use the red in place of a core or highlight colour, and don’t use in our shapes.
- Use white text only on top of this colour.
- It is AAA Compliant with white text.
Hex: #B71E1D
RGB: 183/30/29
CMYK: 19/98/95/11
For digital applications, always use the RGB values for each colour. If printing professionally (for example, at the Document Solution Centre), use the exact CMKY values specified. Hex codes are for web. You can request Pantone and RAL codes for professional use from the design team.
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Invitation to tender for Renfrewshire.gov.uk Alpha phase
